Major Website Facelift

Hello and welcome back :)

We have done a complete overhaul and tweaking to the site and I am really excited about what this means for the future business for Jumble Studios. 

I was receiving a lot of feed back from friends, colleagues, and clients about the site and asking them the "who/what/why" questions and genuinely how the felt about it. Here's what I was receiving:

• The site looks really professional, I thought your company was a massive organization.
  
• I like it but it's hard for me to know specifically what you do.
  
• Your pricing section is very difficult to understand.
  
• I never knew the true quality of your product, this video has gone above and beyond my expectations.
  

With that feedback along with some very detailed reports from 'Google Analytics', I was seeing a trend that was very inspiring and at the same time very confusing to me.

Jumble Studios has a very high visitor count, for a site this size, as well has very impressive stats about how long people visit my site and what pages they view and in what order. This information was very detailed and specific - it allowed me to see where my visitors were going and where they were leaving...

From the information I gathered I felt it was time to revamp how I looked at things. I decided to focus on ONE key point - 'What does my customer want?' , not What do I want my customer to want... Very big difference, and I decided this:

• My customer wants to have very specific pricing structure
• They want to know exactly what we do and how we're different
• Emotionally driven choices rather than price as a bottom line factor
• More details and specifics

Conclusion:

Check out the pricing page and I think you'll get a good idea about all four of those points. It is very dynamic, very specific, drills down to the core of what makes our videos stand out, and finally gives you a way to present it all so we can communicate all the little things thereafter.

One thing I noticed about my competitors is that they have this long, ridiculous form you have to fill out where you need to know exactly what you want when you order - nowhere does it ask you how you want your viewers to feel, nowhere does it ask you any sort of emotion. I feel that this major change coupled with a lot of updates to the 'what we do' portion is going to help explain Who/What/Why in a much more user-friendly fashion.

So, check it out and drop me a line - What do you think?

-Mathew Komyanek-

     Jumble Studios

Over Seas

Jumble Readers,

My newest prospect has turned into my most accomplished project thus far.

I was contacted by a lovely woman here in Tampa, who is originally from Germany. She has a beautiful mother, still living in Germany, who was about to be surprised by a DVD created by us.
The biggest catch, and the point of today's blog post, is how I would accomplish a multi-national video while keeping the integrity of the original composition with the format here in the states. Let's start with a little information.

Here in America, as well as a few select other countries, we have a format for video that is slightly different from the rest of the, well... world. Here we have a format that is called 'NTSC'; this format is different in the fact that is has a lower frame rate. The other format for most everyone else, including Germany, is called 'PAL' formatting which also is slightly different. NTSC has a frame rate of 29.97 fps , or as some will refer to as an even 30 frames per second, while PAL has a frame rate of 25 fps. These differences may not seem like much, but in reality they are drastically different.

What I can say about international formatting is that the differences may seem miniscule, however are very drastic. We must understand that while the conversion isn't 'easy' it is very possible. What we must stress is that we must know about the conversion before hand. Certain transitions and video styles are specifc to each formatting.

What I'm trying to say is, we are very excited about the new ability to international standards. And this is a very proud accomplishment.

PAL formatting - the newest additive to our many features here at Jumble Studios.

-Mathew Komyanek
JumbleStudios.com